GoPlow.com – Paying the Price
Excerpt from http://goplow.com/business/paying-the-price.html
From the CFOs’ perspective, snow and ice management is an indirect expense that takes away from their bottom line. You cost them money. They can’t go to their shareholders and say, ‘We didn’t hit our earnings target because it snowed.’ Our customers hire us because we can provide a wide geographic reach, and as a single-source vendor, we can streamline their processes, bring efficiencies and allow them to focus on being more profitable.
-Jose Rivera, President, Choice 1 Management